Chief Financial Officer
Alan Resneck, CFO at Simmons Research, is a CPA and with over 25 years of experience in finance and accounting. His most recent position was CFO at AlphaImpactRx, a primary research firm to the pharmaceutical industry, which was recently sold to IMS Health. His other experience includes executive-level finance positions at Trion, Inc., XOS Technologies, People 2.0 and V-SPAN.
Vice President, Brand Sales
As VP of Brand Sales, Dana is responsible for leading the sales and service team for Simmons brand partnerships. Her team plays a critical role in in the growth of Simmons emerging revenue as well as new product development based on client needs.
Dana has spent her entire career working closely with brand marketers to solve their marketing and overall brand growth objectives. Dana spent nearly 15 years at Conde Nast Media Group at some of their most prestigious brands, in senior sales positions. Dana most recently held a leadership role at Gimbal, the leading Enterprise grade location data/SAAS solution in in the mobile ad tech space. Dana graduated with a BA from The University of Connecticut.
SVP, Head of Partnerships
As Head of Partnerships, Steve has leadership for all business and corporate development efforts at Simmons. He and his team are responsible for establishing and growing partnerships that span revenue generation, product development, and strategic initiatives, as well as identifying and executing strategic investments and acquisitions that align with Simmons’ strategic goals and growth objectives.
Prior to Simmons, Steve spent 13 years at comScore in senior roles within the Business Development and Product Management teams. Previously, he held roles in systems/process consulting at Accenture and product management/marketing at Adobe (formerly Macromedia).
Steve holds a BA degree from Harvard and an MBA from Darden/University of Virginia.
Sr. Director, Marketing
Matt Cumello is Senior Director of Marketing for Simmons Research. In this role he is responsible for marketing strategy and execution, including brand management, public relations, marketing operations, demand generation and online marketing.
Matt has over 15 years of B2B marketing experience, having worked with both start-ups and established companies in market research and technology. Prior to joining Simmons, Matt ran marketing for AnyPresence, an enterprise mobile application platform startup, which he helped to position as an industry leader through aggressive PR and analyst relations efforts. Prior to that, he served as senior product marketing manager at comScore where he managed marketing strategy and execution for several syndicated products. At comScore, Matt conceptualized and implemented a marketing automation system that tripled the number of sales opportunities, and increased won opportunities by 500%.